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Why Optimize?
Why Optimize?
Why should i optimize my website?
SEO also known as SEM (Search Engine Marketing) is an effective internet marketing service that'll keep driving customers to your website at a flat rate, and will give you a great return on your investment. Search Engine Marketing is very cost effective, won't cost you per click, and will increase your brand awareness!
Why will SEO help my business?
It gives companies the ability to:
• Cut advertising costs • Increase sales leads from customers looking for their products and services cost effectively • Increase their profile against their competitors As much as 60% of all sites are not properly optimized to rank high in the search engines, so having your website optmized puts it ahead of your competitors who don't. • Target a global audience via targeted international search engines • Drive high quality customers to their website • Build their brand online by communicating marketing messages to their target audience • Target specific geographic regions for specific marketing campaigns • Build an online reputation Why can't i just optimize my website myself?
Well have you ever built a website that has little or no traffic at all? How often did that phone ring? Your better off going with an experienced SEO who has suffered all the heart ache. Time is money and SEO definitely takes time! SEO is more than just metatags... Search engines have evolved. Our team of experts keep up to date with changes and strive to continuously improve ourselves. Why suffer through having to learn SEO when you can contract us, and do what you do best, sell your products and services. We will bring customers to you, and we have a portfolio to prove it!
Organic vs. PPC
SEO is advantageous over PPC because it is a flat rate and not ongoing pay-for-campaign. With PPC you might find yourself spending a lot of money and not getting any ROI. SEO or Organic Optimization is focused on long-term results. We focus on organic SEO because it is more cost-effective. Researches have found that more than 80% of website traffic is generated by organic results as oppose to PPC.
Search Engine Optimization Facts
• 85% of website traffic comes from a search engine
• As much as 60% of all sites are not properly optimized to rank high in the search engines, so optimizing your site puts it ahead of your competitors who don't • SEO experts have to be completely up-to-date on new developments • The ROI for SEO is very good in comparison with other marketing methods such as direct mail or banner ads • 9 out of 10 web surfers visit a search engine, portal or community site each month. They also revisit frequently, nearly five times per month • 62% of search engine users click on a search engine result within the first page, and a full 90% of search engine users click on a result within the first three pages of search results • There is still a segment of users who think "industry leadership" is a component of what search engines use to rank search engine results, online marketers can use this perception to their advantage • Only 10% of search engine users click on results beyond the third page • 86% of search engine users report they feel organic listings are more relevant than paid listings • 86% of search engine users report that they trust organic search results over paid results references: iprospect.com "Search Engine User Behavior Study, April 2006", http://www.internetadvantage.org "SEO Facts & Myths" |